Icons of Porsche returns to Dubai on November 23-24

In just three years, Icons of Porsche has established itself as one of the leading car festivals in the region. More than 50,000 people have visited the festival over the years to celebrate all things related to the past, present and future of Porsche.

Icons of Porsche have not only become the annual highlight for Porsche fans globally but also for anyone who shares an automotive passion for classics, motorsport or futuristic new prototypes. Debuted in 2021, Icons of Porsche has grown yearly in terms of attractions and visitor numbers. 2023 also happened to be Porsche’s 75th anniversary.

“Icons of Porsche just keeps getting better. We have nearly doubled our visitor numbers year on year since it began in 2021, making it the largest car festival in the Middle East,” said Dr. Manfred Bräunl, Chief Executive Officer of Porsche Middle East and Africa.

Due to the event’s success, Porsche Middle East will, once again, bring cars from their famous Porsche Museum in Stuttgart for display and, possibly, a regional launch of a new model for the region.

“I cannot wait to announce some of the beautiful cars we have in store that will not only come from local collectors but also from the Porsche Museum in Stuttgart,” said Bräunl.

He added, “Last year’s event overwhelmed us, with over 27,000 visitors and media coming from all over the world to celebrate with us.”

‘The Slab’ in Dubai Design District will once again host the two-day celebration, with artwork installations from artists, live music from local musicians, celebrity appearances, and food and beverage vendors. There is ample free parking as well for visitors.